Thanks to tools like Piktochart, you can pick and choose from an amazing list of Infographic templates, add your information to them, and post them on your social media channels. You don’t have to be a graphic designer or have advanced computer skills to create engaging visual pieces. Just check your washing machine – isn’t there an illustrated manual that comes with it?Ĭreating this piece of content is now easier than ever. When you buy an appliance, the step-by-step installation or usage process usually comes in the form of an infographic. Maybe you haven’t paid much attention to it, but infographics are actually all around us. Whether it is a list of numbers and dates or a step-by-step list, an infographic can be used to convey important information in the form of an engaging visual. Infographic is a visual piece of content that presents some information to the person who sees it. With the growth in the demand for bite-sized, visual content we’re witnessing in the past couple of years, social media infographics marketing has become a must for marketers. Social media infographics are one such example. What you need in these competitive times are engaging pieces of content. Unless you create the right content for your audience, publish it at the right time, and target the right people – you won’t be able to boost engagement on your social media profiles. The struggle to rank higher in searches becomes bigger because of this. The list goes on and on – and it only keeps growing as time passes. Do you know how many posts are being published across social media platforms right now? Every day, over 300 million photos are uploaded on Facebook, 300 hours of video on YouTube, and over 500 million stories on Instagram.
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